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"Panther" attacks Southeast Asia: ROBOtech intelligent warehousing escorts the layout of BTR's global industrial chain

2025-03-28 17:07

 

At the critical juncture of the reconstruction of the global new energy industry chain, Indonesia, as one of the largest new energy vehicle markets in Southeast Asia, is accelerating the construction of a localized battery material ecology. As an industry giant with the largest market share of global anode materials for 15 consecutive years, BTR has built the first lithium battery anode material smart factory in Indonesia and even the entire ASEAN region with "technology going overseas" as the anchor point, which not only fills the gap in the regional industrial chain, but also becomes a benchmark practice for the global layout of China's new energy high-end manufacturing.

 

A global leader and a hidden champion
In this strategically important project, ROBOtech, as a partner of BTR intelligent warehousing, has extended the cooperation territory to overseas battlefields by virtue of the collaborative experience accumulated by both parties in multiple benchmark projects in Changzhou, Sichuan and other places. It is worth noting that when the project was put into operation, the then Indonesian President Joko Widodo visited the site and spoke highly of the technical level and industrial value of the factory - this government-level recognition not only confirms the leverage effect of the project on the upgrading of the local new energy industry, but also highlights the technical voice of Chinese enterprises in the field of high-end manufacturing.

 

 

During the planning and construction of the project, ROBOtech carefully designed a comprehensive warehousing solution including racking system, stacker crane system, conveyor system, pallet change system, packaging system and WMS/WCS software management system. In view of the particularity of the goods, the Panther series stacker, a special model of ROBOtech New Energy, was selected, and at the same time, in order to prevent the challenges of metal foreign bodies and environmental factors on the storage of finished anode materials, we also strictly adopted a variety of methods including material control, coating protection, and compatibility optimization of equipment design to ensure the safety and stability of the storage system.

 

 

Overcome overseas delivery challenges and demonstrate project management capabilities
The delivery of overseas projects is also an important aspect to test the comprehensive ability of enterprises, and the experience of all links in the industrial chain such as construction contracting, management and operation is particularly important. Local safety standards and certifications are the main risk points in the early stage of overseas project delivery, and there have been enterprises going overseas for the first time because they failed to comply with permits and approvals, and dozens of cabinets of automation equipment were shipped to Europe but could not be constructed, which not only delayed the construction period, but also cost up to one million yuan for rectification. It can be seen that the cost, efficiency, safety and quality in project management will face higher difficulties when carrying out projects overseas, and the requirements for the general contractor and the engineering team are also very high.

 

With efficient project management skills and practical and rigorous coordination capabilities, ROBOtech has created a unique "three-stage management method" to strictly control every link from the qualification review before entering the site to the daily inspection and joint supervision during construction, and then to the comprehensive acceptance after construction to ensure that the project results exceed customer expectations.

 

 

In the face of challenges such as language barriers, cultural differences, and difficulties in changing sites that are unique to multinational projects, ROBOtech has shown a high degree of flexibility. ROBOtech selects a refined team, relying on rich overseas project management experience, respecting and integrating local customs and culture, effectively promoting the harmony and efficient cooperation of the team, and flexibly adjusting the strategy to ensure that the project is carried out on schedule.

 

The ROBOtech team overcame the impact of external factors such as extremely high temperature construction environment and on-site civil engineering on the construction progress, and successfully achieved the smooth delivery of the warehouse in 2 months, which won the high trust of BTR.

 

Customer-oriented, mission must be achieved
Help BTR to create a new benchmark in the industry


Highlights of Liku Innovation:
1. Double-track conveying system, improving efficiency and redundancy function;
2. Automatic supply and support for one use and one backup to ensure the continuity of production;
3. Customized design to meet the needs of special goods;

 

Notable Results:
1. Realize the automatic packaging and warehousing of finished products, and connect the front and back end automatic operations of factory production;
2. Fully automatic packaging line to reduce labor costs and improve the level of automation;
3. Leading the trend of industry automation and providing solutions for overseas production.

 

The successful operation of the BTR project in Indonesia marks another solid step in the journey of ROBOtech in the journey of comprehensive globalization strategy. Originating from Austria, ROBOtech has been deeply involved in the Chinese and Asian markets in the past ten years, and has won wide praise and trust from the market with its excellent technology and high-quality service, and has successfully achieved the strategic goal of "bringing in".

 

Now, standing at a new historical intersection, ROBOtech will follow the leading enterprises in the domestic advantageous industrial chain such as BTR, set sail again, and is committed to "going global", pushing high-end Chinese manufacturing technology and equipment with high international competitiveness to the global stage, and contributing indispensable Chinese wisdom and strength to the construction of a more intelligent, green and sustainable world manufacturing industry.